Why is employment branding so important? Every company wants to be an employer of choice. If you have a great reputation as a company or as an employer, people who are actively looking for a job will find you. But when it comes to recruiting the most in-demand and selective talent, that is not enough. They are gainfully employed with another employer of choice. What it takes to attract them is an opportunity they can believe in. Not just why you’re a great company to work for, but understanding and experiencing a culture they want to become a part of.
A job description does not answer that question. A Decision Toolbox JobInfo Writeup does.
Every search begins with a discovery call with the position’s hiring manager, led by one of our professional writers and the designated DT recruiter for the project. Based on the insights learned in the call, our writer creates a written presentation that shows what it’s like to be an employee of your company. What makes your culture stand out? Is it casual Friday or a wellness program? Only you know that. But the JobInfo Writeup portrays it in a way that is irresistible to the ideal candidate.
The JobInfo Writeup becomes the centerpiece of our sourcing and recruiting strategies for the search. It is made available in an innovative online portal that further enhances your employment brand in a way that measurably helps to attract and capture the most selective, qualified candidates. How do we know? Because candidates regularly tell us that what they learned through the JobInfo Writeup is what motivated them to pursue the position.
You’ll see plenty of examples of JobInfo Writeups on our CLIENT OPENINGS page.